Saturday, December 21, 2013

Marketing PR Officer - Alargan Projects - Riyadh - Saudi Arabia

• Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
• Seek and provide information to help the company determine their position in the marketplace.
• Measure and assess customer and employee satisfaction.
• Measure the effectiveness of marketing, advertising, and communications programs and strategies.
• Forecast and track marketing and sales trends, analyzing collected data.
• Respond to requests for information from the media or designate an appropriate spokesperson or information source.
• Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.
• Plan or direct development or communication of informational programs to maintain favorable public or stockholder perceptions of an organization's accomplishments or agenda.
• Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
• Prepare or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports.
• Coach client representatives in effective communication with the public or with employees.
• Confer with production or support personnel to produce or coordinate production of advertisements or promotions.
• Confer with other managers to identify trends or key group interests or concerns or to provide advice on business decisions.
• Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.
• Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.

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